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Head Back-to-School with Our Big Lenovo Giveaway

Need a little something to perk up your back to school experience? We’ve got you! Lenovo has sent us a huge box of giveaway items that are looking for new homes, and we can’t wait to share them with you! Entry is easy, and if you are one of our lucky winners, one of these prizes will soon be in your hands.

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Is Apple’s Pricing Scheme Hurting Its Profits?

The strategy Apple adopted a couple of years ago of continuing to sell older iPhone models at reduced prices has helped broaden adoption and penetration at the lower end of the market. But another side-effect is that it reduces the average selling price (ASP) of Apple phones, and also the subsidy that they get from carriers. The implication is that this will lower their gross profit margins from the iPhone business, which has been the leading profit generator for the company. All of this is of concern as new research estimates that the iPhone 5 accounts for significantly lower percentage…

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