General Motors announced on Friday that they are in discussions with eBay to introduce a new “Buy it now” option where consumers can purchase new GM cars on eBay. eBay Motors have already sold used vehicles for the last several years. This introduction of new vehicle sales marks a first for GM and if successful could conceivably create a new distribution channel for GM where new vehicles are sold online and serviced locally. According to the reports:
A deal between eBay and GM hasn’t been completed yet, however, and both sides say they have been in discussions.
GM spokesman John McDonald said the company sees the sales of new cars on eBay as an experiment that builds upon the existing partnership in used vehicles. Certified preowned vehicles from GM, along with other carmakers, are currently offered for sale on eBay Motors, eBay’s online auto marketplace.
McDonald said GM is trying to get a deal done to start testing the new car sales on eBay in the “next couple of weeks.” His remarks lacked the certainty Henderson used in a statement earlier Friday, where he said the company will start the sales and other ideas with car dealers in the next few weeks.