Remember how you would inevitably waste hours as you watched those oldon VH1? Well this week Fox tried to rope in viewers by overlaying twitter onto a rerun of the series Fringe. The result? Those not-so-subtle twitter feeds took up half the screen.
Dave Zatz captured the image above while viewing Fox’s “experiment” and was not impressed. Instead of setting it up to where the Twitter banter may engage the viewer, Fox successfully blocked viewers from actually seeing anything happening on the episode. File under “how not to integrate Twitter onto Television.” Fox may want to take a few notes on how Verizon put Twitter and Facebook on TV for their FiOS users.