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March 22, 2012 • Gear Bits

2012 Appy Award Winners Yields List of New Apps to Try!

Votes for finalists at the Appy Awards yielded several quality nominations, and the winners chosen by a judging panel were awarded Wednesday, March 21st, 2012 in San Francisco, California.  The judges included Justin Cinicolo, Mobile General Manager, Zynga; Giordano Contestabile, Franchise Business Director – Bejeweled, PopCap Games and Chuck Martin Director, Center for Media Research.

Here is a complete list of the finalists and winners (in bold):

Best in Show

  • Flipboard by Flipboard

Books
Any App containing content or aiding the access of content from one or more books of any genre.

  • Cinderella animated picture book for iPad by Nosy Crow for Cinderella animated picture book for iPad
  • Another Monster at the End of This Book…Starring Grover & Elmo! by Callaway Digital Arts, Inc. and Sesame Workshop for Sesame Workshop
  • Van Gogh and The Sunflowers by Auryn Inc for Auryn/Laurence Anholt

Branded Content App

  • myStain by Boldium for Clorox
  • Puss In Boots Movie Storybook by zuuka for DreamWorks Animation
  • Time 2 Brush by Brunner for GSK Aquafresh

Branded Gaming App

  • The Cure by Weekend Game Studio for Microsoft – Axe – Weekend Game Studio
  • Brisksaber by Mekanism for Lipton Brisk Iced Tea
  • Mystery Case Files: Dire Grove by Big Fish Games for Mystery Case Files

Business

  • SlideShark by Brainshark, Inc. for Brainshark
  • Go Daddy Mobile by GoDaddy.com for GoDaddy.com
  • Event Eguide by CMI/Compas for CMI/Compas

Business Media App

  • Atlantic Magazine Digital Edition by RareWire for Atlantic Magazine
  • Yellowpages by SuperMedia by SuperMedia for Yellowpages
  • Farm Futures by Farm Progress for Pioneer

Cooking
Any App pertaining to cooking news/information/recipes/sharing.

  • iCookBook by Publications International, Ltd. for Publications International, Ltd.
  • Daily Indulgence by MyRecipes for MyRecipes
  • Martha Stewart Cookies by Callaway Digital Arts, Inc. and Martha Stewart Living Omnimedia, Inc. for Martha Stewart Living Omnimedia, Inc.

Communication
Any App whose primary function is to facilitate communication between consumers using any and all platforms and devices.

  • AIM (AOL Instant Messenger) by AOL for AOL
  • Mr. Number by Mr. Number for Mr. Number
  • ooVoo Video Chat by ooVoo for ooVoo

Consumer Magazine/Newspaper App

  • The Daily by The Daily for News Corp.
  • Golf Digest April 2011 Digital Edition by Golf Digest for Golf Digest
  • Glamour Fans & Friends App by SpyderLynk for Glamour Magazine

Education
Any App whose primary function is to inform or educate about a given subject, product or service.

  • BrainPOP Featured Movie App by BrainPOP for BrainPOP
  • Inside the World of Dinosaurs by M5859 Studios Pty Ltd for M5859 Studios Pty Ltd
  • Merriam-Webster Dictionary HD – Premium by Merriam-Webster, Inc. for Merriam-Webster, Inc.

Entertainment: Professional Content
Any App created by a professional content creator or media company whose primary purpose is to entertain. Includes Apps about TV, film, music, or gaming.

  • TRANSFORMERS: DARK OF THE MOON Augmented Reality App by Digital Kitchen for Paramount Pictures
  • HBO GO by Huge for HBO GO
  • Viggle by Function(x) for Viggle

Family/Parenting

  • MY BABY TODAY by BABYCENTER for BABYCENTER
  • Pampers Hello Baby Pregnancy Calendar by Strawberry Frog for Pampers
  • Cozi Family Organizer by Cozi Group, Inc. for Cozi

Finance
Any App whose primary function is to disseminate financial news, information or services.

  • Mint by Mint.com for Intuit Personal Finance Group
  • Jot by Chase for Ink from Chase
  • Credit Sesame by CreditSesame.com for Credit Sesame

Games: Action/Arcade/Sports

  • Stickman BMX by Traction Games for Stickman BMX
  • I Smell Brains by Phenomblue for Phenomblue
  • Draw Race 2 by Chillingo for Chillingo

Games: Board/Puzzle

  • Drawn: Dark Flight by Big Fish Games for Drawn
  • Mystery Case Files: Dire Grove by Big Fish Games for Mystery Case Files
  • Contre Jour by Chillingo for Chillingo

Games: Educational/Family/Kids

  • My Dog ID by CRESCENT Development / Best Friends Animal Society for Best Friends Animal Society
  • Britannica Kids: Rainforests by Encyclopaedia Britannica for Encyclopaedia Britannica
  • Where Is My Frog? by Dancing Penguins, LLC for Sterling Publishing, Inc

Healthcare & Fitness
Any Application whose primary function is to publish news and information about health & fitness, or that assists in health & fitness in any way.

  • Couch-to-5K®  by The Active Network, Inc. for The Active Network, Inc.
  • Calorie Counter by Everyday Health, Inc for http://www.everydayhealth.com
  • Walgreens iPhone App by Walgreens for Walgreens Mobile

iPad Publishing
Any downloadable editorial content App of any genre programmed specifically for the iPad.

  • Atlantic Magazine Digital Edition by RareWire for Atlantic Magazine
  • The Daily by The Daily for News Corp.
  • New Jersey Special Reports by The Star-Ledger & NJ.com for The Star-Ledger & NJ.com

Lifestyle
Any App that caters to, promotes, or enriches a specific way of life.

  • Unstuck by SYPartners for SYPartners
  • Sound + Vision Backstage by Bonnier Corporation for Sound + Vision
  • Thrillcall by Thrillcall for Thrillcall

Location or Place-Based App

  • iMapWeather Radio by Weather Decision Technologies
  • ParkMe by ParkMe
  • YP – Local Search & Gas Prices  by YP for AT&T Interactive

Mapping/Location-Based/Navigation
Any location-based App whose primary function is to assist with navigation.

  • Companion by Companion HQ (Developed by Black Pepper Ltd) for Client: Black Pepper Brand: Companion
  • Scout by Telenav for Telenav
  • ViewRanger Outdoors GPS (USA) by ViewRanger for ViewRanger

Mapping/Location-Based/Navigation

  • Scout by Telenav for Telenav
  • National Park Maps  by National Geographic  for National Geographic
  • The Ultimate Drive by SocialNav, Inc. and BMW Financial Services NA for BMW Financial Services

Marketing/Branding/Advertising
Any App whose primary function is to advertise or make the end user aware of a marketer’s product or service.

  • Wrapp by Wrapp for Wrapp
  • Yellowpages by SuperMedia by SuperMedia for Yellowpages
  • Nikita Spy Puzzles by AvatarLabs for CBS Interactive

Medical
Any App about medical news and information or that assists with the gathering of medical data.

  • drchrono EHR by drchrono for drchrono EHR
  • Concussion Recognition & Response: Coach and Parent Version by PAR, Inc for PAR, Inc
  • Medscape (WebMD) by WebMD/Medscape  for Medscape

Multicultural Media App

  • it’s a small world by Disney Publishing Worldwide for Disney Publishing Worldwide
  • Being Global by Little Pickle Press for Franklin Jr. Apps

Music
Any App that plays music or enhances the experience of playing music through either discovery or utility.

  • MyTunes by SRS Labs for SRS Labs
  • MTV Music Meter by Viacom (MTV) for MTV
  • Songza by Songza for Songza

News
Any App whose primary function is to disseminate general news and information.

  • The Daily by Chaotic Moon for News Corp.
  • Michael Jackson Doctor Trial by Fox Television for Fox
  • Flipboard by Flipboard

Photography
Any App whose primary function is to either enhance or assist in the editing of photographs.

  • PhotoBlast by ISITE Design for ISITE Design
  • Super 8  by Paramount Digital Entertainment / QMX Interactive / Bad Robot Interactive for Paramount Digital Entertainment / QMX Interactive / Bad Robot Interactive
  • Coors Light Coaches Cam  by Razorfish for Coors Light

Privacy/Online Security
Any app whose primary function is to safeguard private information, protect vulnerable users, reduce spam or viruses threat, or educate users about online personal safety.

  • Ghostery Mobile Browser by Ghostery for Ghostery
  • Lookout Mobile Security by Lookout Mobile Security for Lookout Mobile Security
  • Mr. Number by Mr. Number for Mr. Number

Productivity
Any App whose primary function is to enhance productivity in some way. Examples include list making, note taking and personal assistant Apps.

  • Producteev by Producteev for Producteev
  • DocuSign Ink by DocuSign for DocuSign
  • OfficeDrop by OfficeDrop for OfficeDrop

Reference
Any App that provides reference material, data and/or cataloged information to the public. Includes reference guides, and Apps whose primary function is to distribute user or editorial reviews.

  • Audubon Birds by Green Mountain Digital for Audubon Guides
  • World Atlas by National Geographic by National Geographic  for National Geographic
  • Encyclopaedia Britannica by Encyclopaedia Britannica for Encyclopaedia Britannica

Retail
Any App that drives direct retail purchases and/or promotes offline purchases.

  • Catalogue by TheFind for TheFind
  • AAA Auto Buying Tools App by AAA Mid-Atlantic  for AAA
  • The Home Depot iPhone App by The Home Depot for The Home Depot

Search Tools

  • AAA Auto Buying Tools App by AAA Mid-Atlantic  for AAA
  • Ask.com App by Ask.com for Ask.com
  • Westfield Malls by Westfield for Westfield

Social Networking
Any App that lets users create profiles, build a network of friends and share information, photos, videos and other media.

  • QWiPS by QWiPS for QWiPS
  • On The Map – Social TV Show, Enabled by The 7Echo Social TV Platform by 7Echo for HTH Worldwide
  • VoiceForTwitter  by Angel for Angel

Sports
Any App whose primary function is to cover sports news, sports culture, sports teams, statistics, data, sports events, sports history, and/or fantasy sports.

  • Rut Reporters by Field & Stream for Bonnier Corp.
  • MLB.com At Bat by MLB Advanced Media for MLB.com
  • FIFA Soccer 12 by Electronic Arts for Electronic Arts

Television/Video App

  • BTN2Go by BTN for Big Ten Network
  • TCM for iPad by Turner Classic Movies for TCM
  • Viggle by Function(x) for Viggle

Travel
Apps developed for airlines, hotels, travel search engines, destinations, cruises, travel advice and/or car rentals.

  • MyCityWay USA by MyCityWay for MyCityWay
  • CheapOair Flight Search by Fareportal for CheapOair
  • Wine Road by Darwin 3D, LLC for Wine Road Northern Sonoma County

Utilities
Any App that turns your mobile device into some kind of utility (e.g. a mouse pad or a flashlight) or adds some kind of utility to your device (e.g. a camera light or Wi-Fi locator).

  • BMW EVolve App by Kirshenbaum Bond Senecal + Partners for BMW North America/BMW ActiveE
  • Climote Remote heating control app by Climote Ltd for Climote Ltd
  • Wi-Fi Finder by JiWire for JiWire

Weather
Any App whose primary function is to publish weather reports, news or updates.

  • WeatherBug for iPhone by WeatherBug by Earth Networks for WeatherBug
  • iMapWeather Radio by Weather Decision Technologies
  • Beautiful Weather by The Beautiful Weather Corporation for The Beautiful Weather Corporation

Wildcard
Any App that doesn’t fit into any of the given Appy categories.

  • Behind Bars by WRAL.com for CBC New Media
  • Onion Magic Answer Ball by Invoke for The Onion
  • MyLife by MyLife for MyLife

You may have never heard of some of these apps, but now we all have a list of apps worth checking out. Let us know if you find a gem in there that you had never tried!

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