Nominations and voting for the annual Appy Awards have been extended until Friday February 17th, so show your favorite some love on Valentine’s week. Add an entry at www.mediapost.com/appyawards/entry/add/and see who wins on Wednesday, March 21st, 2012 in San Francisco, immediately following the first day of the OMMA Global super-conference. All entries are eligible to become the “Featured App of the Week” on MediaPost’s Appy Awards website. The judges include Justin Cinicolo, Mobile General Manager, Zynga; Giordano Contestabile, Franchise Business Director – Bejeweled, PopCap Games and Chuck Martin Director, Center for Media Research.
Don’t know where to start? Here are the categories:
- Books
Any App containing content or aiding the access of content from one or more books of any genre.- Branded Content App
- Branded Gaming App
- Business
- Business Media App
- Cooking
Any App pertaining to cooking news/information/recipes/sharing.- Communication
Any App whose primary function is to facilitate communication between consumers using any and all platforms and devices.- Consumer Magazine/Newspaper App
- Education
Any App whose primary function is to inform or educate about a given subject, product or service.- Entertainment: Professional Content
Any App created by a professional content creator or media company whose primary purpose is to entertain. Includes Apps about TV, film, music, or gaming.- Family/Parenting
- Finance
Any App whose primary function is to disseminate financial news, information or services.- Games: Action/Arcade
- Games: Board/Puzzle
- Games: Educational/Family/Kids
- Games: Sports
- Healthcare & Fitness
Any Application whose primary function is to publish news and information about health & fitness, or that assists in health & fitness in any way.- iPad Publishing
Any downloadable editorial content App of any genre programmed specifically for the iPad- Lifestyle
Any App that caters to, promotes, or enriches a specific way of life- Location or Place-Based App
- Mapping/Location-Based
Any location-based App whose primary function is to assist with navigation.- Mapping/Navigation
- Marketing/Branding/Advertising
Any App whose primary function is to advertise or make the end user aware of a marketer’s product or service.- Medical
Any App about medical news and information or that assists with the gathering of medical data.- Multicultural Media App
- Music
Any App that plays music or enhances the experience of playing music through either discovery or utility.- News
Any App whose primary function is to disseminate general news and information.- Photography
Any App whose primary function is to either enhance or assist in the editing of photographs.- Privacy/Online Security
Any app whose primary function is to safeguard private information, protect vulnerable users, reduce spam or viruses threat, or educate users about online personal safety.- Productivity
Any App whose primary function is to enhance productivity in some way. Examples include list making, note taking and personal assistant Apps.- Reference
Any App that provides reference material, data and/or cataloged information to the public. Includes reference guides, and Apps whose primary function is to distribute user or editorial reviews.- Retail
Any App that drives direct retail purchases and/or promotes offline purchases.- Search Tools
- Social Networking
Any App that lets users create profiles, build a network of friends and share information, photos, videos and other media.- Sports
Any App whose primary function is to cover sports news, sports culture, sports teams, statistics, data, sports events, sports history, and/or fantasy sports.- Television/Video App
- Travel
Apps developed for airlines, hotels, travel search engines, destinations, cruises, travel advice and/or car rentals.- Utilities
Any App that turns your mobile device into some kind of utility (e.g. a mouse pad or a flashlight) or adds some kind of utility to your device (e.g. a camera light or Wi-Fi locator).- Weather
Any App whose primary function is to publish weather reports, news or updates.- Wildcard
Any App that doesn’t fit into any of the given Appy categories.