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Cadillac Struts its EREV Stuff in New ELR

Cadillac Struts its EREV Stuff in New ELR
Images courtesy Cadillac

Images courtesy Cadillac

Cadillac has taken the wraps off its new ELR extended range electric vehicle that is based on the Chevy Volt architecture today.

ELR is the production version of the Converj Concept that made the rounds a few years back.

“ELR is an unprecedented combination of luxury, advanced engineering and progressive design in a coupe that is both sporty and environmentally friendly,” said Bob Ferguson, Cadillac global vice president. “This is a pivotal moment in Cadillac’s history, as we continue our product-driven expansion.”

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Cadillac says the ELR will deliver at least 300 miles of total range from its battery pack/gasoline generator powerplant that boasts even more torque than the 3.6-liter engine in the SRX crossover.

A Lithium-Ion t-shaped battery pack is mated to a 1.4-liter gas engine that functions as an on board generator when the initial EV-only range is exceeded (about 35 miles according to Caddy). A Regen on Demand function allows drivers to charge the pack at any time while the vehicle is being operated.

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“ELR marks a fresh, even surprising new dimension of Cadillac,” Ferguson said. “An additional aspect of ELR’s appeal to will be exclusivity. It will be a specialized offering produced in limited numbers.”

Additional vehicle highlights include:

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ELR production begins in the United States in late 2013 with sales starting in early 2014 in North America and expanding to global markets including China and Europe.

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