The iPhone 5 Case Was a LunaTik; Fortunately, Our Israeli Bus Driver Wasn’t

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I’m finishing up leading a ten day trip to Israel that saw us traverse the entire country. From Tel Aviv to the Golan Heights to Jerusalem, we spent a good deal of time on our bus. Our driver Yuri always had his iPhone and iPad handy, and two days into the trip I noticed he had a new iPhone case.

Yes, Yuri was using one of LunaTik’s impressive cases. He laughed when I explained to him that it had been a Kickstarter project, that Judie’s husband Kevin hasn’t upgraded his iPhone because he loves using his iPhone 4/4S LunaTik case. I laughed when he told me he got his from eBay. And then it struck me … Yuri’s LunaTik case is a lot like Israelis themselves. From the outside they look as tough as tough can be. Inside, however, there is a level of refinement and a softness that is, at times, surprising to see.

You can check out all of LunaTik’s offerings here.

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About the Author

Dan Cohen
Having a father who was heavily involved in early laser and fiber-optical research, Dan grew up surrounded by technology and gadgets. Dan’s father brought home one of the very first video games when he was young and Dan remembers seeing a “pre-release” touchtone phone. (When he asked his father what the “#” and “*” buttons were his dad said, “Some day, far in the future, we’ll have some use for them.”) Technology seemed to be in Dan’s blood but at some point he took a different path and ended up in the clergy. His passion for technology and gadgets never left him. Dan is married to Raina Goldberg who is also an avid user of Apple products. They live in New Jersey with their golden doodle Nava.