OnStar Testing New Family Link Vehicle Location Alert Program


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OnStar Testing New Family Link Vehicle Location Alert Program

It’s 10 P.M. Do you know where your children are? Soon parents may be able to answer a resounding “Yes” to this question thanks to a new program being tested by OnStar.

OnStar has launched a pilot program called Family Link to explore ways subscribers can stay connected to their loved ones when driving OnStar-equipped vehicles and one highlight of that new service is Vehicle Locate where the subscriber can log on to the Family Link Web site to view a map with the vehicle’s exact location at any time.

“Our subscribers have asked us for a solution to help them stay connected to their family when they’re on the road,” said OnStar President Linda Marshall. “What parent hasn’t asked their teenaged driver to call or send a text when they arrive somewhere, only to not hear from them? Family Link’s Vehicle Locate feature lets a parent check on their child’s progress or help determine when he/she might be home safe and sound.
“That means peace of mind for them and their loved ones while they’re on the road.”

The second phase of the pilot program is Vehicle Location Alert where subscribers will receive e-mail or text message notifications of their loved one’s vehicle.

Participation in the Family Link pilot program will be by invitation only and should include approximately 10,000 active U.S. OnStar subscribers.

Future considerations for the pilot include Speed Alert, Boundary Alert, and Arrival/Departure Alert. OnStar said subscriber interest and comments from those participating in the pilot program will guide decisions for launch and pricing of the Family Link service.

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About the Author

David Goodspeed
David was editor of AutoworldToday at Today Newspapers in the Dallas suburbs until its closing in 2009. He was also webmaster and photographer/videographer. He got started doing photography for the newspaper while working as a firefighter/paramedic in one of his towns, and began working for the newspaper group full-time in 1992. David entered automotive journalism in 1998 and became AutoworldToday editor in 2002. On the average, he drives some 100 new vehicles each year. He enjoys the great outdoors and as an avid fly fisherman, as is his spouse Tish. He especially enjoys nature photography and is inspired by the works of Ansel Adams.