Hard to believe but the Monterey Pop festival – which was the first huge gathering of the psychedelic counter-culture of the late 1960’s and featured artists such as Janis Joplin, Jimi Hendrix and The Who – happened 44 years ago this weekend! To help celebrate, Wolfgang’s Vault has opened up their great collection of memorabilia! Here is the description:
Two years before Woodstock, this three day celebration embodied the themes of the new counter-culture and became the template for all future music festivals. The event gave Jimi Hendrix and the Who their first major US appearances, and the world its first real glimpse of Janis Joplin and Otis Redding, to name a few. Celebrate the Festival of Music, Love, and Flowers with items such as the original concert poster and an incredible time capsule of photographs — it’s all here
Head here to check out there collection of goodies!
There was a great film about the landmark cultural event, which is now available on BluRay. Here is the description from festival producer Lou Adler:
It was the first major Rock ‘n’ Roll Festival. No prerequisite…no precedents. We had no idea what to expect. The question of would people come was answered by mid-week prior to the start of the festival. They came and kept on coming. A major surprise was the extent of mainstream media coverage. When John Phillips and I arrived at the fairgrounds on the morning of the first day there were camera crews, photographers and journalists from all over the world. Add to that the advent of FM radio; and the following year Rolling Stone Magazine…Rock ‘n’ Roll was here to stay. Monterey gave birth to the first rock charity Monterey International Pop Festival Foundation, which continues to fund worthwhile causes in the names of the artists who appeared at Monterey. Precedents and prerequisites would be set for future concerts and festivals, including the overall treatment of the artist…Derek Taylor’s handling of the press…Chip Monks’ sound and lights…Pennebaker’s groundbreaking movie “Monterey Pop. The true legacy of The Monterey International Pop Festival is not the crowd size…not the weather…not a violent incident…it is the music. The groundbreaking artists who were introduced (Janis Joplin, Jimi Hendrix, and The Who) and the “rock royalty” (Simon & Garfunkel, Otis Redding and The Mamas & The Papas) that performed there continue to be revered and continue to impact to this day the music and musicians who came after it happened in Monterey on June 16, 17, and 18, 1967.
And finally here is one of the epic performances of the event – The Who playing My Generation: