Apple By the Numbers… Wow… Simply Wow.

In case you missed it, Apple is doing well. (Okay, ridiculously understated and then some.) Yes, Apple reported revenue of over $46 billion and saw its profit exceeded $13 billion for the quarter. That translates to $13.87 earnings per share. For comparison sake, at this time last year the company earned $26.74 billion, or $6.43 per share. Yeah, wow. ‘Nuff said.

Apple’s CEO Tim Cook was positive but also a bit understated in saying

We’re thrilled with our outstanding results and record-breaking sales of iPhones, iPads, and Macs,”. “Apple’s momentum is incredibly strong, and we have some amazing new products in the pipeline.

Here’s a quick look at the numbers.

The iPhone was on a tear with 37.04 million units sold. Holy crap.

The iPad sold 15.43 million iPads this quarter which is up 111 percent from this time last year. Holy crap *2.

Analysts predicted 13 million to 14 million units so this number is even more impressive than it initially looks.

Mac sold 5.2 million units which also exceeds what was expected.

The only dark spot on the horizon are iPod sales which continued their decline to the tune of a 21% decrease. Then again, Apple simply added a color to the iPod touch this year and new watch faces to the nano this fall so they did little to help the cause.

Yes, Apple’s momentum is continuing and Cook’s reference to “new products” suggests things won’t be slowing down any time soon.


About the Author

Dan Cohen
Having a father who was heavily involved in early laser and fiber-optical research, Dan grew up surrounded by technology and gadgets. Dan’s father brought home one of the very first video games when he was young and Dan remembers seeing a “pre-release” touchtone phone. (When he asked his father what the “#” and “*” buttons were his dad said, “Some day, far in the future, we’ll have some use for them.”) Technology seemed to be in Dan’s blood but at some point he took a different path and ended up in the clergy. His passion for technology and gadgets never left him. Dan is married to Raina Goldberg who is also an avid user of Apple products. They live in New Jersey with their golden doodle Nava.