Bluebird Lets You Add Cash to Your Account at Any Walmart

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Last week we begin a series of review posts regarding the new joint venture between Walmart and American Express. Bluebird is a system that allows you to have a card with minimal or no transaction fees coupled with the convenience of a debit card backed by all of the protection offered by American Express.

The first post was a brief overview of the bluebird system. (Read the post.) The second post went a bit more deeply into the features Bluebird offers and the specifics that make this card unique. (Read the post.) In this third sponsored post, we’ll begin looking at how you actually get money into your account and, from there, will look at the actual experience of using the card for purchases.

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A few days after I opened my Bluebird account, a Bluebird card arrived in the mail. It looks like any credit card and is branded with both the Bluebird and American Express name and logo. The card itself does not mention that this is a joint venture of American Express and Walmart. Unlike our American Express card (I’ve had one since 1992) this isn’t a credit but rather a “Checking & Debit Alternative”. That means the card itself, while activated, didn’t have any spending capacity.

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I needed to get money into my Bluebird account before that could happen.

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Bluebird offers a number of ways to add money to your account and begin spending.

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You can set up Direct Deposit (I’m not interested in that, since Elana and I have a systems already in place that I didn’t want to mess up).

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You can add a new funding source (we’ll cover that in the next post)

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You can also “deposit money at these location”.

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Clicking “deposit money at these location” brought up a Walmart store locator. The website also indicated the ability to use a Vanilla Reload Network Prepaid Reload to deposit money into my Bluebird account. I decided that, for this first time out, I would simply deposit cash into my account. That’s when the convenience factor began to kick in. You see, we have a Walmart not two miles from our house.

I jumped in the car this morning and drove to Walmart. I felt a bit sheepish, but I walked up to one of the cashiers and said, “Uhm, so I’m new to this whole Bluebird world, but I understand I can add money to my account at any Walmart. What do I need to do?”

She smiled and said, “I can swipe the card and add the funds right here.” Wow, that was easy!

I asked If I could deposit money into my Bluebird account by charging to a different card. Hey, it was worth asking right? Of course I could not, since Bluebird is “Cash for Charge” as the clerk put it.

This particular woman was very nice, but she had not used a Bluebird card before. After a few failed attempts, she called another clerk over. The second clerk swiped the card, asked how much I wanted to despot and took a $100 bill from me. “What’s next?” I asked.

“Nothing she replied, the money should be in your account.”

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I checked, and sure enough my Bluebird account had $100 to spend.

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It was fast, simple, and I now have a card that I can use almost anywhere.

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I even got an email confirming the transaction.

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But what if you don’t want to carry the cash into Walmart? That’s where linking your Bluebird account to your current Banking Account comes in. We’ll look at that in the next post.

You can learn more about Bluebird on the Bluebird website.

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About the Author

Dan Cohen
Having a father who was heavily involved in early laser and fiber-optical research, Dan grew up surrounded by technology and gadgets. Dan’s father brought home one of the very first video games when he was young and Dan remembers seeing a “pre-release” touchtone phone. (When he asked his father what the “#” and “*” buttons were his dad said, “Some day, far in the future, we’ll have some use for them.”) Technology seemed to be in Dan’s blood but at some point he took a different path and ended up in the clergy. His passion for technology and gadgets never left him. Dan is married to Raina Goldberg who is also an avid user of Apple products. They live in New Jersey with their golden doodle Nava.