Samsung’s latest flagship phones—the Galaxy S25 Ultra, Galaxy S25+, and Galaxy S25—are here, bringing some serious AI smarts along for the ride. Pre-orders on the Samsung Galaxy S25 series start today, and general availability kicks off on February 7. Samsung is boldly pushing toward AI-driven mobile experiences that aim to be more intuitive, helpful, and—most importantly—practical for everyday life.
From left to right: Samsung Galaxy S25 Ultra, Galaxy S25+, and Galaxy S25 [All photos courtesy of Samsung]
Smarter Ways to Use Your Phone
AI is woven deep into the Galaxy S25 series, offering a more natural and context-aware way to interact with your phone. If you’ve ever wished your device could better understand what you need without requiring endless taps and swipes, that’s exactly what Samsung is aiming for here.
Thanks to the new One UI 7 operating system, powered by the custom Snapdragon 8 Elite for Galaxy processor, the S25 series introduces AI agents that can interpret text, speech, images, and videos, making searches and actions faster and more intuitive.
Google’s Circle to Search is also getting a boost, allowing you to tap on a phone number, email, or web link in an image and take immediate action without copying and pasting. Need to find a specific photo buried in your gallery? Just ask, and the phone will do the searching for you.
Let’s say that you’re traveling in a foreign country and come across a sign in a language you don’t understand. With the AI-enhanced camera, you can simply point your phone at the text, and real-time translation will overlay on your screen.
If you need to schedule a dinner with a friend but don’t want to sift through messages? You can tell your phone to pull up the details, and it will find the relevant conversation, extract the time and place, and even offer to add it to your calendar automatically.
Samsung’s One UI 7 enhances the new Galaxy S25 series with smarter, more accessible features that streamline daily interactions. The Now Bar provides quick access to essential tools, including Now Brief, notifications, music controls, and timers, all without needing to unlock the phone.
Resizable and flexible widgets also make customization more intuitive, allowing you to personalize your home screens with layouts that fit your preferences. Live notifications make it easier to stay updated by displaying real-time information directly in the status bar, such as ongoing timers or live game scores.
Samsung is committed to long-term software support, ensuring the Galaxy S25 Ultra remains secure and optimized over time. The device will receive seven generations of OS upgrades and seven years of security updates, keeping it up to date with the latest innovations and protections for years to come.
The Samsung Galaxy S25 Ultra: Sleek, Smart, and Tough
The Galaxy S25 Ultra wants to redefine the way you interact with your phone. Its slightly more ergonomic design features smoother edges and a comfortable grip, making it easier to hold for extended periods.
The Galaxy S25 Ultra’s 6.9″ QHD+ Dynamic AMOLED 2X display delivers stunning clarity and vibrant colors. Its Super-Smooth 120Hz refresh rate ensures fluid scrolling and seamless transitions, making everything from gaming to web browsing feel effortless.
The titanium frame ensures durability, while Corning Gorilla Armor 2 display glass adds extra protection for the screen.
With IP68-rated water and dust resistance, the Galaxy S25 Ultra is built to withstand tough conditions. Its waterproof design ensures your device stays safe, whether caught in the rain or tackling outdoor adventures.
Samsung’s AI-driven assistant is designed to streamline everyday tasks with natural conversation. For example, you can ask Google Gemini to find a pet-friendly vegan restaurant nearby and text the details to a friend—your phone handles everything with a single request. The Now Brief feature takes this further by offering personalized reminders throughout the day, such as alerting you to grab an umbrella before it starts raining.
The Audio Eraser tool enhances video quality by removing unwanted background noise. Whether you’re filming a concert, an outdoor event, or just a casual vlog, AI fine-tunes the audio by adjusting voices, music, wind, and other ambient sounds.
Samsung Galaxy S25 Ultra’s Pro-Grade Photography with AI Enhancement
Samsung has significantly improved mobile photography with the ProVisual Engine and an upgraded camera suite. The Galaxy S25 Ultra is equipped with a 200-megapixel wide-angle lens, which allows for ultra-detailed shots that capture even the finest textures. For expansive landscape photography, the 50-megapixel ultra-wide lens ensures high-resolution clarity across a broader field of view.
The Galaxy S25 Ultra also features two telephoto cameras, a 50-megapixel 5x optical zoom lens, and a 10-megapixel 3x optical zoom lens, which provide exceptional zoom quality without compromising detail. On the front, a 12-megapixel selfie camera delivers sharp, vibrant images, making it easy to take high-quality portraits and video calls.
For those who enjoy capturing video, the 10-bit HDR recording brings professional-level cinematography to a smartphone. This feature enhances highlights and shadows, ensuring a more dynamic range while significantly reducing grainy noise in low-light conditions. Additionally, the Object-Aware Engine fine-tunes lighting and texture details, preserving natural skin tones and realistic colors for lifelike image quality in every shot.
Samsung’s AI-powered Space Zoom allows seamless transitions between 1x to 100x zoom, letting you capture details from far away without compromising clarity. Whether you’re photographing a distant landmark or a concert stage, AI enhancement ensures crisp images even at extreme zoom levels.
Expert RAW mode provides complete control over camera settings for professionals and content creators, while Log Video recording allows for advanced color grading and cinematic-style video production.
Power and Speed Built for Gaming and Performance
The Galaxy S25 Ultra is powered by the Snapdragon 8 Elite Mobile Platform for Galaxy, delivering a substantial boost in processing power. The CPU operates 37% faster, enabling smoother multitasking and improved responsiveness for demanding applications. The GPU performance has increased by 30%, bringing console-quality graphics to mobile gaming with richer textures and more detailed environments. AI processing is now 40% faster, optimizing real-time performance across various tasks, from photography enhancements to intelligent app management.
With Vulkan optimization and real-time ray tracing, the Galaxy S25 Ultra provides a more immersive gaming experience by delivering enhanced lighting, shadows, and reflections. The ProScaler AI technology automatically adjusts resolution for sharper visuals, ensuring that every game and video maintains crystal-clear quality without requiring manual settings adjustments.
Extended Battery Life and Plenty of Storage
Samsung has optimized battery efficiency on the Galaxy S25 Ultra, allowing up to 31 hours of video playback on a single charge. Paired with Super Fast charging, the 5,000mAh battery quickly powers up in just 30 minutes.
For those who need ample storage, the Samsung Galaxy S25 Ultra offers up to 1TB of internal storage, ensuring you have plenty of space for photos, videos, and apps.
Samsung Galaxy S25+ and S25: Performance Meets Versatility
The Galaxy S25+ and S25 offer top-tier performance in slightly smaller packages. The S25+ features a 6.7″ QHD+ Dynamic AMOLED 2X display, while the S25 sports a 6.2″ FHD+ screen, both with a 120Hz refresh rate for ultra-smooth visuals. Like the Ultra, the S25+ also benefits from ProScaler AI image processing for improved image clarity.
For professionals constantly on the go, the battery upgrades make a difference. The S25+ houses a 4,900mAh battery, while the S25 features a 4,000mAh battery. Whether you’re jumping between meetings, streaming a podcast on your commute, or using GPS for navigation, you won’t have to worry about running out of juice before the day is done.
Photography has also been enhanced across the lineup. Both the S25 and S25+ feature an upgraded 50-megapixel wide camera, a 12-megapixel ultrawide camera, a 10-megapixel 3X telephoto zoom, and a 12-megapixel
front camera, making it easy to capture crisp, high-quality images. If you’re someone who loves taking group selfies or scenic landscape shots, the ultrawide lens will help fit everything into the frame without distortion.
Samsung Galaxy S25 Series Pricing, Availability, and Trade-In Deals
AT&T
Get the Galaxy S25 Ultra, S25+, or S25 for free with an eligible trade-in, any year, any condition. Plus, you can get a Galaxy Watch and Galaxy Tab for just $0.99 each monthly.
Get a Galaxy S25+ or S25 for free, or take $1,000 off a Galaxy S25 Ultra with an eligible trade-in. Also, choose a Galaxy Watch7 or Galaxy Tab S9 FE 5G for free with a new line.
Verizon
Verizon offers flexible pricing options for the Galaxy S25 series with monthly payment plans. The Galaxy S25 Ultra is available for $36.11 monthly for 36 months on Verizon Device Payment, with a full retail price of $1,299.99 at 0% APR. The Galaxy S25+ can be purchased for $27.77 monthly for 36 months, totaling $999.99 at 0% APR. The Galaxy S25 starts at $22.22 monthly for 36 months, with a retail price of $799.99 at 0% APR.
Verizon is offering significant savings for both new and existing customers. Those looking to upgrade can receive a Galaxy S25+ or Galaxy S25 for free or take $1,000 off the Galaxy S25 Ultra when trading in an eligible phone and signing up for Unlimited Ultimate. Customers can also choose between a Galaxy Watch7 or Galaxy Tab S9 FE 5G at no additional cost, though the watch or tablet requires a new line of service.
Update: Verizon has just told us that you can get free Netflix and Max for a whole year on them with a Fios 1 Gig or 5G Home Plus plan. After the twelve months, they will renew at just $10 per month.
They’ve also offered two more deals:
- Pay Off Your Phone + Your Favorite Smartphone: Didn’t get the device you wanted for the holidays? Let Verizon help you switch – we’ll pay off your current device balance, up to $800 per line. Plus, get a new iPhone, Samsung Galaxy, or Google Pixel on us.
- 5-year Price Guarantee + $35: Start the year off with financial confidence. Sign up for Verizon home internet to set it and forget it with no annual contracts, taxes, or hidden fees, plus a 5-year price guarantee on plans starting at $35 per month.
Xfinity Mobile
Through March 18, customers who upgrade to Unlimited Plus can get a Galaxy S25 for free with an eligible trade-in. Existing customers on Unlimited or By the Gig plans can save up to $700 with a trade-in or up to $400 without one. New Unlimited subscribers also get a free Unlimited line for 12 months.
Boost Mobile
Get $1,000 off the Samsung Galaxy S25 Series—including the S25, S25+, and S25 Ultra—when signing up for the $65/month Infinite Access plan. No trade-in is required. Customers who purchase the Galaxy S25 series outright (starting at $799.99) can receive one year of Boost Mobile service for free. Boost also offers a 30-day money-back guarantee, allowing new customers to try their ultra-fast 5G network risk-free. Existing customers can receive up to $700 off with a trade-in or $400 off without one.
Samsung
Samsung.com also offers up to $1,250 in trade-in credits and 15% off Samsung Care+ with Theft and Loss. The New Galaxy Club early upgrade program lets you upgrade to the latest Galaxy device after 12 months for $8.33 per month on the Ultra and S25+ or $6.20 monthly for the S25.
Liking the deals the carriers are giving.
I look forward to seeing reviews of the S25 series!
A very weak update to the line. It’s worth buying only if you haven’t updated your smartphone for 5 years or more. It seems to me that AI doesn’t play a significant role at this stage, maybe in a couple of years it will become noticeably better.