Kno, Cengage, and Why Digital Textbooks Are Failing
Digital textbooks are a bit like alchemy. Everyone wants to find the magic formula, but the experiments just come out as useless lumps, rather than shiny bits of gold. Even iBooks 2 has many skeptics, despite Apple’s deep pockets and impressive publishing contacts. But the best illustration of how tangled and inefficient the eTextbook market is can be seen in the fight between Cengage (a publisher) and Kno (one of the 49,000 services trying to cash in on digital learning).