RoadID Shows Customer Service Isn’t Dead


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RoadID Shows Customer Service Isn't Dead Listen to this article


I had to share this example of fantastic customer service. A friend of mine is an avid runner, and for her birthday I bought her a RoadID gift certificate, to be delivered electronically to Gmail account.

Unfortunately, Gmail in its enthusiasm to reduce spam, flagged the gift card as such and she accidentally deleted it. I emailed the company this morning explaining the situation, and within a few hours my friend had her e-gift certificate and I had an email from the company letting me know it was re-sent!

There were a few things that really struck me about the experience. One, it was a good reminder to always check your spam box, as sometimes legitimate emails can sneak in by accident. Two, it highlighted the importance of great customer service, even from a small company. RoadID puts the email address of the owners under their “contact us” page, and they follow-up on the promise of a prompt response.

So now that I’ve spent some time telling you how great RoadID is, what do they do? They explain it best in their FAQ:

What is Road ID?
Road ID is a durable, rugged, athletic, fashionable line of identification gear. Currently, we offer 5 different forms of ID: the FIXX ID, the Shoe ID, the Ankle ID the Wrist ID and the Shoe Pouch ID. We provide various forms of ID to allow a person to decide where they want to wear their vital Identification. We encourage active people who participate in outdoor activities to wear ID and not take the chance of being unidentified in the event of an accident. It is far better to wear ID and never need it than to need ID and not have it. To see our various products, please check out our products page.

So the next time your favorite athlete has a special occasion coming up, instead of getting them a water bottle or a pair of socks, get them a gift that will keep them safe, and support a small company that understands customer service!

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About the Author

Zek has been a gadget fiend for a long time, going back to their first PDA (a Palm M100). They quickly went from researching what PDA to buy to following tech news closely and keeping up with the latest and greatest stuff. They love writing about ebooks because they combine their two favorite activities; reading anything and everything, and talking about fun new tech toys. What could be better?