Apple’s Big October Event News and Opinions

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We’ll be posting the news as it rolls in. While we do we want to know what YOU think! Do you like what you see coming from Cupertino this fall? Are you disappointed? Did Apple nail it or miss an opportunity? Do their prices make sense? We want to know what you think in the comments.Screenshot 2013 10 22 12 48 46

And here we go…

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Recapping the new iPhones and iOS 7. (Whatever… get on with it. Seriously… what’s with quoting everyone??)

Okay, 1 Billion songs on iTunes Radio heard since it launched a month ago? That’s impressive.

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“Our competitors are confused… Trying to turn computers into tablet and tablets into computers”

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Time for OS X Mavericks.

Used code to increased hardware functionality.

Efficiency. Install Mavericks on a MBA and get 1 hour of extra battery life. 1.5 hours of watching movies. Just by adding the new OS.

Compressed memory. Mavericks can compress inactive parts of memory and can, as a result, fit 6GB or information into 4GB of RAM.

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Graphics. Mavericks adjusts graphic processing use depending on what task is being performmed.

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Enhancements such as being able to reply to a message in the notification without opening it.

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Brought Maps to the Mac as well as…

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Bringing iBooks to the Mac… finally.

Mavericks looks like a great update that will make computing on a Mac even better. (And I already love it.)

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Calendar is location aware. Will include map in the appointment and will actually “look” at previous appointment and calculate the time it will take to get from one to the other.

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Mavericks is…. FREE!!!

Bold, awesome move Apple.

And available today.

MacBook

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Reviewing the MacBook air update from last summer.

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MacBook Pro updates

13″ MBP:

Now just 3.46 pounds
just .71 inches
Intel Haswell Dual Core
Intel Iris Graphics
Now gets up to 9 hours of battery life.
Faster flash- 60% faster
802.11 AC
Thunderbolt 2- Twice as fast
Runs Mavericks

Last one started at $1499
New one starts at just $1299
4GB RAM
128 GB RAM

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15″ MacBook Pro

News processor and Iris Pro Graphics
Up to 8 hours of battery
Faster Flash
Faster WiFi
Thunderbolt 2

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Last ten started as $2199

New starts at $1999

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Impressive!!

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Now… MacPro

It is “The future of the Pro Desktop”

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Super fast

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All flash storage

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And it is expandable.

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Move the computer and the IO lights up!

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$2999 and available in December.

Apps

iLife is updated for iOS and is 64 bit!

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Updated for the Mac too… Mavericks.

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iPhoto Books now for iPad.

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iMovie refined and brings effects to the process on iOS.

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iMovie Theater organizes and shares your movies over iCloud.

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Garage Band gets a huge update.

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iLife is free with any Mac purchase.

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iWork is fully updated and is fully compatible across all Apple products.

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The new Keynote is running the demonstration today.

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iWork for iCloud adding collaboration.

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Great apps and the best team in college basketball. (Just saying’.)

OK, Mike here hopping in to help out Dan who had to bounce!

Best of all – iWork is now FREE with any new Mac or iOS device.

iPad – The Moment we have all been waiting for!

Apple has just sold its 170 millionth iPad. Wow. With 475,000 iPad-specific apps. And more ‘real world’ usage than any other tablet.

Tim Cook views this as ‘just the beginning’ for iPad – Phil is back to talk about the next generation of iPad.

iPad Air

Bezel is is 43% thinner.

Device is 7.5mm thick – 20% thinner than iPad 4.

Weight drops from 1.4 lbs to under 1 pound!

Hardware-wise the new iPad Air has the new A7 processor and M7 coprocessor.

Also improved cameras front and back, dual microphones.

Pricing:

$499 16GB base model, $629 with LTE. Seems like they have decided not to change pricing structure. Big mistake, I think.

Apple is going to continue to offer the iPad 2 …and STILL at $399. Wait – WHAT? They are offering a product 3 GENERATIONS OLD without a price drop?

Availability is November 1st.

Next, iPad Mini – let’s see where they go with the second generation.

Of course – Retina Screen, same resolution as iPad Air.

Also a new A7 processor, FaceTime HD, MIMO, and more – BIG DEAL! It is clear where they

$399 for 16GB WiFi, with LTE at $529. Available ‘later in November’

iPad Mini drops to … $299.

Here is the lineup:

And there is a new Smart Cover ($39) and a full-cover iPad Case ($79)

And with a new commercial video, we are done – thanks to all who stopped by!


About the Author

Dan Cohen
Having a father who was heavily involved in early laser and fiber-optical research, Dan grew up surrounded by technology and gadgets. Dan’s father brought home one of the very first video games when he was young and Dan remembers seeing a “pre-release” touchtone phone. (When he asked his father what the “#” and “*” buttons were his dad said, “Some day, far in the future, we’ll have some use for them.”) Technology seemed to be in Dan’s blood but at some point he took a different path and ended up in the clergy. His passion for technology and gadgets never left him. Dan is married to Raina Goldberg who is also an avid user of Apple products. They live in New Jersey with their golden doodle Nava.