Where Is the Dedicated eBook Reader Market Headed?
(photo courtesy Engadget) Kobo today announced they will be selling a lower-end, dedicated ebook reader for $149 at Indigo in Canada and Borders in the USA. The unit itself is pretty basic; you transfer your books via USB, and it has some nice UI flourishes, but that’s about it. All day various websites have crowed that this is the start of the slide to a magic $99 ebook reader, and I agree. The bigger question, though, is what market does a cheap ebook reader serve? Kids: This is a fairly easy one; you wouldn’t necessarily expect a child to take…