Last year, Senior Editor Dan Cohen and I were introduced to the new 2014 Toyota Tundra fullsize pickup in separate launch events, his in an eastern state and mine out west. In his review, Dan began a conversation related to consumers who buy trucks out of necessity, but here in the Lone Star State, many are purchased merely for want.
The best-selling truck in the world has just gotten better. Today Ford is taking the wraps off its next-generation F-150 light duty pickup boasting it will be tougher, smarter and more capable than any before it. The 2015 F-150 is being unveiled at the North American International Auto Show with aspirations of setting the standard for the future of trucks.
Habitat for Humanity‘s vision is “a world where everyone has a decent place to live”, and in one Detroit neighborhood, they have really made a difference. Jeffrey Powers of Geekazine and I recently test drove a 2014 Ford F-150 while delivering wood to be used on the 100th Habitat home being built in one Detroit neighborhood. That’s community in action!
Competition in the pickup world does not end at the light duty segment, far from it. Truck makers constantly work to improve their heavy-duty consumer models as well and for 2013 the Chrysler Group has made significant improvements in the HD lineup of Ram trucks in the areas of powertrains, suspensions, technology and content. Ram, the truck division over at the Chrysler Group (formerly known as Dodge Ram), has been busy making improvements to its consumer pickup models for 2013. Highlighting the upgrades in the Heavy Duty lineup is the power bump in the Cummins turbodiesel engines that now has…
‘New from hood to hitch.’ What a way to begin a marketing campaign but that is how Chevrolet leads in for the 2014 Silverado 1500 pickup, a truck they claim to be stronger, smarter and more capable than any before it thanks to new engines, new styling, new interiors and revised steering, suspension and brakes. These 55 words pretty much sum up all one needs to know about the 2014 Chevy Silverado 1500 pickup, but what fun would it be if I did not wane on for another 600 or so words going into a bit more detail on all…
For those of you who have not yet heard, Toyota makes trucks, and they want to make more of them. In order to do that they have to sell more, and to do that they need to bring to market a truck that more people will want to buy. That’s their goal with the 2014 Tundra. Full-size pickup trucks dominate sales charts in North America – but only for the domestic automakers. Ford and its F-series is tops with Chevy close behind in the Silverado. Way, way behind is the Toyota Tundra that only (arguably) began coming into its own recently….
As I mentioned in a brief post the other day, last week I had the opportunity to travel to south-western Pennsylvania to stay at the Nemocolin Woodlands Resort and see, and drive, the 2014 Toyota Tundra and 2014 Toyota 4Runner. The resort was amazing and served as a terrific backdrop for getting to know the new Tundra and 4Runner. What follows is a brief description of our day along with some details on two lines of trucks that — spoiler alert — impressed the heck out of me. A bit of background. On farms throughout America, pickup trucks are like a member…
No doubt model year 2013 was very good for the Ram 1500, as it collected enough hardware to fill the cargo box: Motor Trend Truck of the Year, North American Truck of the Year, AOL Truck of the Year, Four Wheeler Magazine Pickup Truck of the Year, Consumer Guide Best Buy, Decisive Magazine Urban Truck of the Year, Automobile Magazine All-Star and Ward’s 10Best Interiors, just to name a few. It all started one frigid January morning in downtown Detroit outside the North American International Auto Show in 2008. Anticipation was in the air (along with our frozen breath), as…
Design is still the leading factor when purchasing a new vehicle according to Ford Motor Company. The Dearborn, Michigan-based automaker opened its 2014 product preview for journalists with a “talk show” format presentation in which Ford president of the Americas Joe Hinrichs and global product development group vice president Raj Nair answered prepared questions about Ford’s present and future. Hinrichs explained Ford’s recent gains in market share are driven by their product and they are committed to continuing aggressive introduction of new products throughout the showroom. Perhaps testimony to that is with a corresponding introduction of an all-new sport truck…
Despite much of its lineup receiving significant (and much needed) makeovers recently, Nissan boasts a vehicle that is perhaps the “longest in the tooth”, as it is still basically in its first iteration in the form of the Titan fullsize pickup. The Nissan Titan first appeared at the 2003 Detroit Auto Show, and later that fall as the first full half-ton pickup for the automaker. It arrived with very simple choices for the consumer in the fact it offered only one engine and one transmission on a chassis featuring king or crew cab compartments and two- or four-wheel drive. Since…
It has been a few years since a Ford F-150 Raptor has graced our test driveway, and in that time the model has seen a few enhancements to what is already a ‘roided-up version of Ford’s best-selling vehicle in North America. While the SVT Raptor is basically a Baja truck with NHTSA safety equipment and license plates, Ford includes its full complement of creature comforts as well. Thankfully that now allows for a SuperCrew cab variant and the beefier 411hp 6.2-liter V-8 engine mated to a six-speed automatic gearbox. This tradeoff is fuel economy of course, and in 4×2 mode…
Kicking things off on the first day of the North American International Auto Show in Detroit were the announcements of Car and Truck of the Year. This year’s honors went to the Ram 1500 for top truck/utility, and the Cadillac ATS was named North American Car of the Year for 2013. The winners were selected by a jury of 49 automotive journalists from the US and Canada, and the awards were handed out during opening ceremonies at the auto show earlier today. To be eligible, vehicles must be all new or substantially changed for the model year being voted on….
“Out with the old, in with the new…” How many times have we heard that saying this week? In the test garage it is no different, as we say goodbye to the outgoing 2013 GMC Sierra Denali pickup on the heels of the automaker announcing the next-generation coming this year. Overall, GM light-duty (half-ton) pickups have changed little in recent years and continue to sell well, very well in fact as they are at the top of sales charts for respective divisions. One thing that eludes the General though is segment leadership as Ford continually outsells the Silverado and Sierra…
This fall, Ford is bringing a refreshed F-Series lineup to the consumer that will include new top-of-the-line trim levels as well as enhanced technology. The 2013 F-150 and Super Duty pickups will now feature some exterior and interior refinements along with some new running gear (wheels) while across the board Ford will offer new MyFord Touch and SYNC systems across the entire lineup of new trucks, technology optimized in these platforms for truck owners. Big Blue Oval gave members of the automotive media a sneak peek (and early drive) of both F-150 and F-250 pickups as they prepare for the…
In playful commemoration of the successful Mars Rover Curiosity program, Ford decided to pit its best off-roader, the F-150 SVT Raptor pickup, in a side-by-side comparison with the unique machine that is now on the surface of our neighboring planet. Ford released an infographic showing each vehicle’s key features and specifications as well as a comparison in powertrains, prowess, and pricing. For me personally, I’ll take the Mars Rover as our last outing in the Raptor found us needing assistance in getting out of some ordinary East Texas mud. Sure, the Ford has air conditioning and, well, a driver’s seat,…
I seem to be taking delivery of a lot of trucks here lately but I don’t mind one bit as I reside in the No. 1 truck market in the world (AKA Texas). Texans use pickups for much more than just work vehicles. For many families these are the only vehicle as they have become that utilitarian. And manufacturers have broadened the choices across the pickup lines to meet individual needs of as many buyers as they possibly can. Down here you would think it is the Texas version of the “New Deal” paraphrased to “a pickup in every garage.”…
As automakers have pared down corporate structure in recent years due to market demands, economy and even government oversight, consumers have had to say goodbye to nameplates and models they’d become loyal fans and admirers of. So how does a division like GMC survive when brands like Plymouth, Pontiac and Mercury are kicked to the curb? All GMC makes is trucks or SUVs and each of those is on a shared platform with a Chevy counterpart. GMC has been making trucks since 1901 when it was first established at the Rapid Motor Vehicle Company and was responsible for developing the…
Ram Truck Brand managers first rolled out their new Laramie Longhorn package at the State Fair of Texas just in time for the annual Red River Rivalry between UT and OU. They followed that with a victory at the Texas Truck Rodeo and a fold-out spread in this year’s SI Swimsuit Edition. Recently a Laramie Longhorn-laden Ram 3500 Heavy Duty dually landed in my driveway for a week for me to opine. First let me express my disappointment at Ram as there was no lovely leather leggings in the rear seat area as shown on pages 2 and 3. (Must…
Contrary to the only other Asian full-size pickup, the Toyota Tundra boasts a choice of powertrain configurations including a more powerful V-6. This on top of the truck arriving in two model grades, three cab styles, three wheelbase lengths and three bed lengths. And on top of all that there are still the “special edition” packages that can be had, such as our recent TRD Rock Warrior tester. While the truck was no wimp, truth be told I did not go out and battle any rocks with it. The styling package was very attractive and I did not want to…
Every time I write about pickup (trucks) I mention Texas being the No. 1 market in the world. And every time I write about Ford pickups I mention their market domination (Ford has led in pickup sales for 34 years straight now). And every year about this time, this top market is inundated with television and print advertising announcing some sort of “truck month” promotional campaign. And this year is no different. What is different is that fuel prices are skyrocketing at a record pace and may potentially threaten truck sales even while pickup manufacturers have been working to produce…
The Ford F-Series pickup has led the sales chart for what seems like forever and is still the top-selling truck and top-selling vehicle in North America. So one might think the automaker is taking a huge gamble by totally revamping the powertrain lineup in a single strike. This is the first time any manufacturer has ever completely replaced every engine and Ford is going “all-in” with a pair of sixes and a pair of eights. Ford F150 team members hosted media from all over the country to introduce the automotive press to the new powertrains. An entire day was devoted…