Are you a sports fan who can’t stand sitting through annoying TV commercials? Or are you afraid of your children seeing some of the more explicit commercials airing these days? MyTVChoice monitors the live broadcast and automatically switches to a “safe” channel whenever your preferred program goes to commercial. The MyTVChoice service costs $9.99 per month.
Hardware
MyTVChoice comes with a free gateway device, which is powered by an AC adapter plugged into the wall. You’ll want the gateway to have a clear line of sight to your cable box since it is what will eventually change the channel automatically for you. The gateway has a 30-pin dock connector on top that can charge older generation iPhones and iPods. If you do not use these devices it is obviously unnecessary. The gateway connects to your WiFi network and, from there, communicates with your iPhone or Android device.
Software and Setup
In order to connect the gateway to your WiFi network and get it up and running you’ll need to run the installation software on a PC or Mac that’s connected to your wifi network. If you only have PCs or Macs that are connected via LAN, you may not be able to configure your MyTVChoice, though, these days, most homes have WiFi capable computers. During the installation process you will connect the gateway to your WiFi network. After you are connected to the wifi network, you will be able to create a MyTVChoice username and password.
Now that the gateway is connected to your network and you have a username and password you can use the MyTVChoice app on your iPhone or Android device. After signing in with your login credentials, you will need to configure the gateway so it can work with your cable box. You enter your zip code, choose your cable provider, and ensure the gateway is sending the correct signals to your cable box. After ensuring the gateway is properly communicating with your cable box, you are able to choose a “safe” channel. This “safe” channel is the channel to which MyTVChoice switches when the main program you are watching goes to commercial.
I had a few problems during my installation, but the MyTVChoice tech support team was quite helpful in getting me all set up. While setting up the iPhone app, cable box commands, etc. I kept being asked to start the setup process over again, time and time again. I was annoyed at this until I realize that every time my iPhone’s screen went black, the process stopped and I had to start over again. To overcome this, I had to tap my screen every few seconds to ensure the setup process completed fully before allowing my phone to go to sleep. The MyTVChoice team could- and should- make the installation process a little smoother.
Functionality
I will first say that MyTVChoice, once setup and working properly, does exactly what it is advertised to do. After telling the MyTVChoice iPhone app that I was watching the Red Sox vs. Dodgers game on ESPN, each time the game went to a commercial the gateway automatically switched the channel to my “safe” channel, Paladium, the HD music channel. As soon as ESPN returned to the game from the commercial break, MyTVChoice automatically brought me back to the game. It absolutely works as advertised.
MyTVChoice is currently rather limited in the programs that it is able to monitor. That is an issue since, in order for the gateway to work you need to be watching a monitored broadcast. MyTVChoice currently covers major national sports telecasts, Boston area sports telecasts, and a few popular shows like Dancing With The Stars, The Voice, and American Idol. Starting September 22nd it will also cover major award shows like The Emmys, as well as the 2014 Winter Olympics and World Cup soccer. Hopefully, MyTVChoice will be able to monitor a lot more than just the broadcasts I just mentioned in the near future.
Below is how MyTVChoice lists the programs it covers at this time:
MyTVChoice covers all national broadcasts for Major League Baseball, National Football League (at 2 games a week, that is 1 dollar a game), NHL, and NBA. Also, you can surf during the safe channel time during commercials, and it will always automatically return to the game as soon as the commercial is over.
Overall
MyTVChoice is marketed to sports and reality TV fans who don’t want to sit through commercials and to families that watch TV with small children and are concerned about some of the material currently aired. This, of course, includes commercials with sexual and violent content or aggressive advertising. MyTVChoice is also handy if you don’t want to watch commercials but also don’t want to keep checking to see if your program has returned. MyTVChoice works well for these purposes… so long as you are watching one of the broadcasts that MyTVChoice monitors. Were MyTVChoice able to monitor all channels it would be far more useful. Check out MyTVChoice.
MSRP: The gateway is free, plus shipping and handling; the MyTVChoice service costs $9.99/month for the first 12 months and $4.95/month after that.
What I like: Automatically changes channels to avoid commercials; Don’t need to keep the remote in your hand all the time
What can be improved: Limited functionality due to the small number of broadcasts that MyTVChoice monitors; Setup could be smoother
Source: Manufacturer supplied review sample
Edited: 9/2/13 at 11:30am
>This, of course, includes commercials with sexual and violent content
I’m not sure I understand this one. Wouldn’t commercials with sexual and violent content usually be attached to shows with sexual and violent content?
There was a big thing a couple of weeks ago about near-naked commercials with two adults in bed being shown during Good Morning America or another similar show, and it also highlighted how many ‘obviously not for toddlers’ commercials were shown during those time blocks.
Last week we were watching the nightly news and Sarah wondered how we are going to explain to our son what Cialis and ED are…so sometimes its not just sex, but subjects and ads that simply aren’t appropriate for family tv.
As an aside, I hear those damn Cialis commercial so often I can recite it from memory. There is no reason to discuss ED that often during daytime or early evening tv. We get it.
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I agree with Carly and Mike.
Also, during football games, you’ll see commercials marketed mostly towards middle-aged men, like the ED commercials, or GoDaddy bikini commercials, etc.
I had no idea! I rarely watch TV these days, and when I do it’s usually streaming (in which case they have really generic ads) or BBC shows (no ads).
I didn’t know that was a thing. Most of the “normal” TV I watch these days is the BBC, and they don’t have any advertisements.
Yea, tv ads have gotten increasingly odd. I think the reason ads are so attention seeking (and focused heavily on ED and testosterone gel) is because they figure older retirees are the only people watching the commercials, so they either need to go viral or be exactly what the audience watching is seeking.
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Is that just with broadcast TV, or is it happening cable channels too? I wonder how many people would be willing to pay an extra fee to have no ads; premium channels like HBO don’t have advertising (besides for their own shows), right?
I have seen them on both NBC and CNBC, so maybe Comcast has an ad deal.
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