How Well Do You Trust Online Reviews?
Image courtesy of XKCD I recently read a very interesting post by Andrew Leonard about online reviews, and attempts by software companies to (as we say in the high tech world) productize them. The question is valid: In an online world with an overwhelming wealth of information about almost everything, how do you weigh reviews and make a buying decision? Certainly the online world is swamped in reviews. But in my view, there’s a huge problem with reviews on the Web. There are almost always just two types: The rave, and the pan. That is, either you see posts that…