Microsoft Pokes Fun at Google Apps with New ‘Googlighting’ Spot
Last year Microsoft created the ‘GMail Man’ spoof commercial (I’ve included it at the bottom), that cast things that are completely true — that Google has programs that ‘read’ your email and target you with advertisements based on keywords found in your messages — in a completely creepy way by personalizing the scanner. The intent was obvious – show personal and especially business users that their sensitive personal data and intellectual property was anything but safe in GMail.