Kendrick Lamar’s “To Pimp A Butterfly” Sets Spotify Streaming Record

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Kendrick Lamar's "To Pimp A Butterfly" Sets Spotify Streaming Record Listen to this article

Have you listened to Kendrick Lamar’s new album “To Pimp A Butterfly” yet? Well it seems as if 9.6 Million other people have!

Kendrick Lamar's "To Pimp A Butterfly" Sets Spotify Streaming Record

 

Previously a record set by Michael Buble’sChristmas” album, the Compton rapper’s follow up album to 2012’s Grammy-nominated album Good Kid, M.A.A.D City (which itself had 2.8 million streams in it’s first week) has officially set the record on popular streaming Application Spotify for number of first-day streams.

How much is that worth? According to Billboard, “a Spotify representative confirmed that the 9.6 million represents any stream from the record, meaning Lamar’s new long-player brought in about $44,160 in a single day globally, according to Billboard estimates. Don’t think 9.6 million is a lot? The album, released a week ahead of schedule due to leaking, earned about $44,160 on Monday, on top of the record breaking Spotify numbers. The number is pulled from data calculated from 12:01am to 11:59pm on Monday. Spotify has over 60 million active users, with more than 15 million of those being paid subscribers.”

The CEO of Kendrick’s label TOP DAWG stated:

Receiving rave early reviews from other sites, as well as comments on Twitter, including some from your favorite famous artists:

It’s important to add the fact that To Pimp A Butterfly was not available for listen or purchase in iTunes at that time, as it was scheduled for release March 23th. Albums like Beyonce’s self-titled albums were just the beginning for surprise albums, but it seems that Kendrick ’s surprise leak ended up being a blessing in disguise.

 

What are you waiting for? Head over to iTunes and purchase To Pimp A Butterfly TODAY.10

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About the Author

Greg Alston
Diehard Apple fanboy, and lover of all things tech. Born and raised in Washington, DC, Greg enjoys spending time with his girlfriend, family and friends, live sporting events, good bourbon, Tetris, and pizza. In that order.