Rumors of MOG Sale Highlight Coming Streaming Music Consolidation
The rumor on CNET that MOG is shopping itself around for possible sale is making news and intrigue with non-denial denials from MOG only increasing the rumblings of truthiness to the tale. But whether or not MOG is for sale is only a small part of a larger story. MOG is considered a ‘small player’ in the on-demand music streaming industry with around 500,000 subscribers paying either $5 or $10 a month. Direct competitors include Rdio with a similar user base – though both of these are estimates and I have no clue if they are remotely accurate. They both…