Articles by Zek


Lexus Tries to Capture the Childlike Joy of the Outdoors with Their LC Convertible

One of the side effects of the COVID-19 pandemic is that we’re all far more appreciative of the little things, like a chance to enjoy time outside with family. Lexus is looking to capture that feeling of just enjoying being outdoors with their 2021 Lexus LC Convertible, and they’re really leaning into it with their newest TV spot. https://www.youtube.com/watch?v=uLHC1deDB_s&feature=youtu.be





The Best of the 90s Returns with the New Ford Bronco!

So many things were better in the 90s: flannel was cool, and no one blinked if you rocked flannel paired with cargo pants and Converse. The cars were better, too, with actual style instead of the soft rounded edges of today’s SUVs. Ford agrees, and has gifted the otherwise cursed year 2020 with new Ford Broncos!


Lenovo and AMD Announce ThinkStation P620 with Ultra-Powerful AMD Ryzen Threadripper Pro Processor

There are fast computers, and then there are FAST COMPUTERS. What you or I might consider fast for a consumer is very different than the needs of an architect, graphic designer, game designer, or any other processor-intensive workload. Lenovo and AMD have upgraded the ThinkStation P620 with the speedy and vaguely threateningly-named AMD Ryzen Threadripper Pro Processor, putting absolutely top of the line power into one desktop.


Qualcomm Brings More 5G to the Party with the Snapdragon 865 Plus 5G

5G is rapidly coming to phones, laptops, tablets, and anything else that connects you to the world. And no, it’s not going to give you COVID-19, but it is going to provide you with new speeds for gaming, streaming, photography, and smartphone AI. Basically, your phone is going to be better…faster…stronger…but thankfully won’t cost 6 million dollars.



Hyfit Gear 1 Aims to Bring Smart Workouts in a Compact Package

The current pandemic has upended just about everything we once considered “normal.” Gyms are off-limits, but working out is an excellent way to reduce anxiety. Like, say, the kind of anxiety you might feel about being in month 4 (4,000?) of a global pandemic. Hyfit Gear 1 aims to bring your workouts home, far away from sweaty people*.




TCL 10L and 10 Pro Go On Sale, and They Pick up Some Updates

TCL has made a big splash with its new TCL 10 Pro and 10L phones, putting top quality screens and hardware into budget-friendly devices. They’re proving they are serious about this new market by rolling out a new maintenance release, tweaking some features, and even sweetening those already low prices with some carrier deals!


Lenovo Leverages Internet of Things to Help Offices with COVID-19

Lenovo is all about giving companies the tools to be productive, and that includes keeping people safe when they get back to work. They’re rolling out what they call Think IoT Back to Work Solutions. Basically, Lenovo will deliver an ecosystem of hardware and software that makes it safer to return to the office in the new COVID-19 world.


Lenovo Goes for Power and Portability with New ThinkPad Mobile Workstations

It honestly looks like Lenovo’s design teams just never sleep. They’re constantly updating their lineups to make them faster, thinner, stronger, and the new updated Lenovo ThinkPad P Series Mobile Workstations are the latest to get refreshed. They’re even going peak late-90’s with a ThinkPad X1 Extreme (only counts if you hear it in a raspy pro wrestler voice).


Qualcomm Brings 5G to the Masses with Their New Snapdragon Chips!

It seems like we’ve been talking about it forever, but 5G is finally picking up steam and being rolled out on a massive scale. The true test of any new connectivity feature, whether it is wifi, Bluetooth, NFC, or 5G, is when it leaps from flagship feature to everyday option, and Qualcomm is taking 5G much closer with their new Snapdragon 690.


Lenovo and Verizon Leap into the Future with the Flex 5G 2-in-1

If there’s one thing the COVID-19 lockdown has taught us (besides washing your hands, not breathing close to others, and listening to science), it’s that connectivity matters now more than ever. The new reality of working outside the office regularly couldn’t have happened 15 years ago. Lenovo and Verizon are taking that connectivity to the next level with their Lenovo Flex 5G PC.


UPDATED: Apple Makes the Difference Between Empty Promises and Real Action Very Clear

I think it’s safe to say that all of us have watched the news over the last eleven days with broken hearts. The deaths of George Floyd, Ahmaud Arbery, Breonna Taylor, Tony McDade, and countless other people of color are a national tragedy. People everywhere are rightfully using their first amendment rights to seek change; corporations are jumping on the bandwagon, sometimes with mixed results.


Lenovo Leans into Linux Workstations

Linux may not be the first operating system that springs to mind for the average user, but it has plenty of ardent fans. According to Lenovo’s citations, 2.87% of computer users are opting for Linux, which may not sound like much, but imagine if the entire population of Washington State switched to Linux en masse. Yea, there’s a market there, and Lenovo doesn’t want it left behind.