SXSW Interactive: First Fumbling Steps
South by Southwest Interactive (SXSWi)–my first foray into trade show/events in a while I don’t go to many trade shows or other events. Gear Diary’s editors, such as Judie, Dan, or CarlyZ, are usually the ones who take on that burden/honor. It’s not that I don’t want to; I rarely have the opportunity. But Chevy is running a promotional event about their hybrid Volt during South by Southwest Interactive (i.e., SXSW Interactive), and as Judie is on vacation and our go-to superlative car guy David Goodspeed couldn’t make it, your humble news guy was asked to step into the breach….