McDonalds Catches the Running Bug
Quick, what’s the first corporate sponsor that might come to mind for a huge distance race? If “McDonalds” didn’t spring to the forefront of your mind, you aren’t alone. However, the folks at Rock n Roll Marathons see some opportunity there, as they have teamed up with the big M to sponsor several of their upcoming races. From the press release: Five markets to feature select McDonald’s menu options San Diego, CA – May 23, 2012 – Competitor Group, Inc. (CGI), the leading media and event resource in the active lifestyle industry, today announced a partnership with McDonald’s USA…