There are lots of ways to protect your precious MacBook these days. There is fine leather, strong plastic and everything in between. Twelve South has come up with something truly innovative. The BookBook is
a unique new leather MacBook case that looks just like a vintage book. Designed exclusively for Apple MacBooks, BookBook features a hardback cover and a padded leather spine that keeps your Mac safe and secure as you shuttle it from place to place. Since it looks like a vintage book, BookBook also disguises your Mac, reducing the risk of theft. BookBook for 13-inch and 15-inch MacBook Pro
The distressed leather looks good while the design safely stores your MacBook inside. The BookBook has an MSRP of $79.99 and is available now from TwelveSouth. We have one on the way for review and look forward to sharing our thoughts…
Full release follows…
Twelve South opens a new chapter in Mac protection with BookBook, a totally original, vintage hardback book case designed exclusively for MacBook.
Charleston, SC, January 21, 2010 – Twelve South introduces BookBook, a unique new leather MacBook case that looks just like a vintage book. Designed exclusively for Apple MacBooks, BookBook features a hardback cover and a padded leather spine that keeps your Mac safe and secure as you shuttle it from place to place. Since it looks like a vintage book, BookBook also disguises your Mac, reducing the risk of theft. BookBook for 13-inch and 15-inch MacBook Pro is available now at http://twelvesouth.com for $79.99.
Along with handsome looks, this distressed leather case provides excellent protection. Inside, your MacBook is safely stored within a velvety soft, padded interior. Outside, your MacBook is protected between two rigid book covers. The vintage-looking spine provides structural integrity and crush protection. When it comes to safeguarding your Mac, there is no comparison between BookBook and the typical, floppy neoprene zipper bag.
BookBook is available in two overall styles; a classic-looking brown with a black spine (Black) and a more vibrant brown with a red spine (Red). Each BookBook is individually hand-distressed, ensuring that no two BookBooks are exactly alike. Dual leather zipper pulls, which at first glance appear to be bookmarks, give you the flexibility to provide access to the MagSafe power port while your MacBook remains safely inside the BookBook.
Another characteristic that stands out with this uniquely designed case is how well it secures your Mac by disguising it. Sitting on a desk or in a dorm room, BookBook looks like nothing more than a vintage hardcover book. Your Mac will be out of sight, even when it is sitting in plain view. This presents a whole new way to protect a MacBook from being stolen – hiding it in plain sight.
Andrew Green, designer of the BookBook said, “The BookBook is a showstopper. It protects MacBook much better than a typical sleeve, and it secures MacBook by cloaking your modern laptop in a classic book. But most significantly, it looks like nothing else before it. Being individual and different is what Macs are all about… that’s why we are so proud and excited to introduce BookBook.”
About Twelve South
Twelve South is a company dedicated to making one-of-a-kind accessories exclusively for the Mac. The company was formed in 2009 by former executives from the fashion and consumer electronics industries, and its design team includes the original designers of landmark products like the Griffin iTrip and iCurve, and the DLO HomeDock and DLO Relaxed Leather cases. More information is available at http://twelvesouth.com.
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